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ConTech SaaS Capital Market Pulse (2025 YTD)
September 8, 2025
The ConTech SaaS market is absolutely on fire right now. H1 2025 hit $2.023B across 192 deals, which is a massive 55% jump in dollars and 31% more deals versus the same period last year. What's really interesting is where the money is going: AI-native platforms that can deliver both efficiency gains and help with decarbonization are getting the premium checks. And here's something new, private equity firms are finally writing big growth-stage checks, giving founders way more exit options.
Q1 2025 Numbers
We saw $1.36-1.39B flow across 99 deals. Green tech and productivity tools grabbed roughly two-thirds of all the dollars, with North America taking just under half the total capital.
The takeaway? If your SaaS can prove real ROI while also moving the sustainability needle, you're in the sweet spot that investors are hunting for right now.
"If your SaaS can prove real ROI while also moving the sustainability needle, you're in the sweet spot that investors are hunting for right now."
— Cemex Ventures, April 15, 2025
$1.38B
Q1 Capital
Total funding deployed
99
Deals
Investment rounds
How H1 Played Out
First half closed at $2.023B across 192 deals, up 55% in dollars and 31% more deals compared to H1 2024.

Here's the thing: yes, the market is wide open again, but that also means way more competition for investor attention. The companies getting funded are the ones with crystal clear unit economics and real customer traction stories.
Source: Cemex Ventures, July 16, 2025
55%
Dollar Growth
Increase vs H1 2024
31%
Deal Growth
More transactions
Q2 and the AI Factor
The Numbers
Q2 alone was $660.5M across 91 deals. Get this: about 45% of those deals had AI baked into the core product. North America grabbed 57% of the dollars, Europe took 29%.
45%
AI-Focused Deals
Core AI integration
57%
North America
Share of capital
29%
Europe
Regional allocation

What this means: AI isn't a nice-to-have feature anymore. The companies getting the big rounds are the ones using AI to create actual workflow automation and data advantages that customers can't live without.
Sources: Cemex Ventures, July 16, 2025; ITeC, July 31, 2025
The Europe Situation
European Urbantech pulled in €222.5M in Q1 and €176.3M in Q2 (these are separate from the USD numbers above). Most of this was pre-seed and seed stage stuff. Construction companies only got 15% of Q2 European capital.
1
Q1 Europe
€222.5M raised
Heavy pre-seed focus
2
Q2 Europe
€176.3M raised
Construction: 15% share
Reality check: Europe is still great for getting your company off the ground, but Series A and beyond? Pretty thin. If you want to really scale, you're probably going to need US investors or strategic partners with distribution muscle.
Sources: AXC.VC, June 3, 2025; July 17, 2025
What Investors Are Thinking
Recent survey shows 47% of ConTech investors plan to increase their allocations this year, and 43% are staying put at current levels.

Translation: confidence is back. If you've been sitting on the sidelines since the correction waiting for the "right time" to raise, this is probably it.
Source: Zacua Ventures, March 11, 2025
Private Equity Is in the Game Now
JobNimbus Deal
$330M Series B from Sumeru Equity Partners (late 2024)
Valuation undisclosed but reportedly solid
Why this matters: growth-stage ConTech founders now have a real alternative to waiting for an IPO or hoping Procore comes calling. PE firms are writing big checks and giving founders actual liquidity.
  • Alternative exit strategy beyond IPO
  • Immediate founder liquidity options
  • Growth capital without dilution pressure
  • Strategic partnership opportunities
Sources: Sumeru Equity Partners, November 13, 2024; Wall Street Journal, November 13, 2024
What's Really Happening
The funding spigot is back on
H1 2025 was the strongest six months we've seen since before everything went sideways. The momentum is real.
AI is now table stakes
Almost half of Q2 deals had AI at the center, not bolted on the side. It's moved from "nice upside story" to "show me why you don't have this."
Exit options are opening up
With PE firms actively hunting for growth-stage ConTech companies, founders have more paths to liquidity than we've seen in five years.
The Quick Scan
A rapid-fire breakdown of the key developments shaping ConTech funding in 2025
01
Market Momentum
Record-breaking H1 performance signals full market recovery
02
AI Integration
Nearly half of all deals now feature core AI functionality
03
Geographic Shifts
North America dominates growth-stage funding
04
New Exit Paths
Private equity creates alternatives to traditional exits
Market Analysis Framework
What Went Down
The concrete developments and funding rounds that shaped the market
The Numbers
Hard data on deal flow, valuations, and geographic distribution
Why You Should Care
Strategic implications for founders, investors, and industry players
Q1 Funding Surge
The Numbers
$1.36-1.39B across 99 deals. Green 36%, Productivity 33%, Supply Chain 19%, Future 12%. NA 49%, EU 32%, APAC 12%, ME 4%, LATAM 2%
Why You Should Care
Money is chasing platforms that hit ROI and sustainability targets. That's your positioning sweet spot for premium valuations.
H1 Comeback
$2.02B
Total Capital
H1 2025 funding
192
Deal Count
Investment rounds
+55%
Dollar Growth
vs H1 2024
+31%
Deal Growth
vs H1 2024

Reality Check: Investors are back, but so is competition. Sharp unit economics and real proof points separate winners from noise.
Q2 AI Reality
Q2 Performance
$660.5M across 91 deals
~45% AI-focused investments
Geographic Split
North America: 57%
Europe: 29%
The New Reality: AI isn't an add-on anymore. Companies making it the engine of workflow automation are getting the big checks.
AI Feature
Nice-to-have
AI Core
Must-have
Big Checks
Premium funding
Europe Early-Stage Focus
The European Landscape
€222.5M Q1, €176.3M Q2. Mostly pre-seed/seed. Construction just 15% of Q2
1
Early Stage Strength
Great for starting up, strong pre-seed ecosystem
2
Growth Stage Gap
Tough for scaling up, limited Series A+ capital
3
US Capital Needed
Series A+ almost always needs US capital or strategic partners
15%
Construction
Q2 EU share
Investor Appetite
47% increasing allocations, 43% maintaining in 2025

The Window is Open: After two cautious years, investors are leaning in. Time to move if you've been waiting.
PE Enters the Chat
JobNimbus Milestone
$330M Series B from Sumeru (Nov 2024)
First major PE growth round in ConTech
What This Changes
  • Growth-stage founders have real alternatives to IPO
  • No more waiting for strategic acquisition
  • PE firms writing big growth checks
  • Multiple paths to founder liquidity
Early Stage
Seed & Series A
Growth Stage
Series B & C
PE Investment
Growth capital
Exit Options
Multiple paths

Bottom Line: The ConTech funding landscape has fundamentally shifted. More capital, more options, more opportunities than we've seen in years.
The market moves fast. Intelligence must move faster.